Case Studies hidden

Sony opens an immersive Crystal LED exhibition space in Madrid to showcase spectacular visuals.

Sony announces the opening of eight new Crystal LED showrooms across Europe to bring its impressive visual effects and immersive experience to a broad audience. In Madrid, the exhibition can be found at Trison (C/ Modesto Lafuente, 41), where visitors can immerse themselves in the full potential of Crystal LED and witness its exceptional quality in person.


Crystal LED deserves to be showcased. Its perfect image on such a large scale is a spectacular experience, and we want to share it with as many people as possible. We look forward to opening these spaces in the coming months, comments Jee Hee Lee, LED Product Manager.


The eight showrooms will be equipped with Sony's latest generation of Crystal LED displays, the BH series, which harnesses the latest advances in Sony's high-efficiency LED driver technology. The BH series offers large-scale, bright images with perfect pixels, full of intense and vibrant colors, even in brightly lit spaces.



At Sony, we are particularly excited about Crystal LED and want everyone to see and experience it. These showrooms are the perfect opportunity to do so. The eight showrooms will proudly showcase the capabilities of Crystal LED monitors, comments Rik Willemse, Director of Professional Display and Solutions Europe.


The eight European showrooms opening their doors are:

  • Trison, Madrid, Spain
  • Technicongres, Fontanivent, Switzerland
  • Visioncube, Warsaw, Poland
  • Altinova, Ankara, Turkey
  • Stim, Milan, Italy
  • AVISTIC AS, Oslo, Norway
  • Atea Norway AS, Alesund, Norway
  • PSCO Innovation House, Bracknell, United Kingdom


Regarding implementation, Sony offers continuous worldwide support, from initial installation to daily technical assistance, as well as extended warranty and post-sales options.

You may also be interested